E-Commerce nowadays is a competitive market compared to what it was before. Many online retailers rely on marketing to break out of the package and get more customers. If you have just started your own e-commerce store and is thinking about gaining traction online, it’s best to market your e-commerce and set up ad campaigns. Letting your e-commerce site to just sit there and wait for someone to discover your site won’t do you any good as thousands of already-established e-commerce sites are already on top – what you need to do is to get noticed over those e-commerce sites.

Now that you’ve set up your ad campaigns, here’s what you can do to measure it and save time and money: http://thenextweb.com/dd/2014/09/03/8-tips-measuring-e-commerce-ad-campaigns/